Articles by Fred Kaplowitz

As you can imagine, I get a lot of emails from clients and subscribers and some of them are very good, but lately almost of the emails I see are all “selly, selly” stuff. So I thought I would post these reminders to help you with producing more effective emails.  …

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Are You Ready For Virtual Reality?

Are You Ready For Virtual Reality? An Astonishing, Money Making Business That Takes Up Very Little Space In Your Center and Can Cash Flow You Thousands and Thousands of Dollars Each Month? I’m really excited to share information with about my newest client, Private Label VR. Some of you may have…

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I can now scratch one thing off my bucket list. I self-published a book called “Stoplights.” It’s been a work in process for over 30 years. It represents some of my thoughts, stories and poems which I wrote while waiting for the “stop n’ go” lights to change as I…

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A Tip From One of My Members

A Tip from One of My Members Joe Faust of Eastbury Bowling Center, a Facebook guru guy in his own right, sent me this suggestion based on the “11 tips to forming short season leagues” blog I wrote the other day. THANK YOU JOE Here It Is. Hope It Helps…

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11 League Action Steps You Can Take To Get More League Participation In October Many of you are starting your league season in August and many more will be starting after Labor Day. However; for those of you who are planning mid to late October starts (usually the best month…

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A Different Point of View

I promised myself not to do it and I have avoided it for months. Actually, walked away. Zipped my lip. Got up from the table and said, “Sorry. Not interested.” And then last Saturday night I found myself observing a political conversation. I watched two couples, trying to convince each…

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The Art of Procrastination

Even though it was a short week, I was able to work with two clients about finalizing their Cycle 1 marketing plans; that’s the period from September 1 thru December 31, 2017. One client, a relative newbie said to me, “I can’t believe it. I’ve been doing this for 16…

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Is There A Magic Bullet?

So its Friday night, the start of the 4th of July weekend and I call it quits about 4pm, and announce to my wife, “I’d like to take you to dinner tonight and have a date cause I know we are going to be busy the next few days with…

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One of my oldest friends in the bowling business and client for many years, Jon Perper, owner of “The Big Event” in Cherry Hill NJ has really gone “green”. In fact, he has built a company called TotalLEDS, specifically for bowling and entertainment centers to help them save on their…

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