7 Ways To Connect Locally With Your Customers (Part VII)

This is the final installment of our & part series on how to connect locally with your customers. You might want to print all 7 parts out and post them into your marketing planner as “low cost tools to use” to improve revenue.


How it works: Ask.com’s sponsored advertising program is more like placing an ad in a newspaper than in a phone book.

Choose a title–“Buy bowling today!”–including a short description of what you are selling and a link to your Web site.

The best keywords go to the highest bidders. Ask.com also tracks the leads that come from its site, so you know what you’re paying for.

Run your ad for as long as you like (turning it off and on at will) and change keywords on the fly–all in real time. Ask.com also syndicates the ads throughout other sites in its network.

For more information go to www.ask.com

Here’s what it costs: The base for any ad is 5 cents per click.

The higher the demand for your selected keywords, the more you will pay per click. The network average is about 20 cents per click.

Good luck and good hunting.

About Fred Kaplowitz
Marketing is in my DNA. I love to solve problems and meet challenges head on and I have successfully produced results for hundreds of clients. I love what I do and love helping to make my clients more successful and happier. I am a husband and father, consultant, a coach, a teacher, a motivator, a copy- writer, and a speaker. I look forward to working with anyone searching for a proven methodology out of mediocrity. May I assist you in taking your business to the next level. Please call me now @ 516 359 4874 to review your business goals and strategies.

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