Whats Possible vs. What’s Required

We are required to make up a fall league bowler flier, brochure, advertisement, etc.
We are required to call back league bowlers.
We are required to host a junior registration day.
We are required to do a traffic driver before Labor Day.
We are required to “come up with new league ideas.”
But…

What if it were possible to concentrate on getting new league bowlers vis a vis a league bowler recommending a friend to bowl?
What if it were possible to create a promotional program to get people that used to bowl to come back to your center and join a short season program or to sub for an existing team in a specific league?
What if it were possible to develop a traffic driving program that went viral because all proceeds of the weekend were going to (person in need, charity or non-profit organization?)

Sometimes it’s more important to think about the “what if it were possibles” rather than the same old “requirements.”
About Fred Kaplowitz
Marketing is in my DNA. I love to solve problems and meet challenges head on and I have successfully produced results for hundreds of clients. I love what I do and love helping to make my clients more successful and happier. I am a husband and father, consultant, a coach, a teacher, a motivator, a copy- writer, and a speaker. I look forward to working with anyone searching for a proven methodology out of mediocrity. May I assist you in taking your business to the next level. Please call me now @ 516 359 4874 to review your business goals and strategies.

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