How Many Words for Your Subject Line?

Date: February 23, 2018
Author: Fred Kaplowitz

If you have thought about how many words your subject line should be, here is some information I dug out from my archive of articles from “Marketo.”

After exhaustive testing and research, Marketo, a leader in email marketing determined the ideal number of words to have in your subject line in order to get the most clicks to open rate. That magic number is “7 WORD SUBJECT LINES.

However, if you are only interested in getting the highest open rate, than 4 WORD SUBJECT LINES work better

See The Chart Below.

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About Fred Kaplowitz
Marketing is in my DNA. I love to solve problems and meet challenges head on and I have successfully produced results for hundreds of clients. I love what I do and love helping to make my clients more successful and happier. I am a husband and father, consultant, a coach, a teacher, a motivator, a copy- writer, and a speaker. I look forward to working with anyone searching for a proven methodology out of mediocrity. May I assist you in taking your business to the next level. Please call me now @ 516 359 4874 to review your business goals and strategies.

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