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Vision is Everything

Fred Kaplowitz • Apr 21, 2024

Make a New Plan, Stan

We are just two months from the crucial “planning season” for fall programming.


Unfortunately, many proprietors tend to delay their planning process until late July or early August. This last-minute rush often leads to chaos and firefighting, which can be avoided with early and strategic planning.

“Why even plan?” says proprietor X. “I'm just going to roll out my leagues from last year, update my flyer, and post on my website, social media, and all the other communication tools I have.”


“Yes, you can do that,” I say, but what makes you believe you will get similar or better results? Has the world changed in the past year? Do your customers have the discretionary income to afford your leagues this year? Has a significant industry closed in your marketplace, affecting the employment rate? Maybe you need to investigate new trends. How will you configure your price structure for bowling, food, beverage, vending, etc.?


Here’s my take:


Planning is not just about setting goals. It's about setting boundaries. These boundaries guide you on what to do and what not to do, ensuring your efforts are focused and organized. Embrace these boundaries, and you'll find yourself more efficient and effective.


OK, say I, but planning deals with human and economic resources, focusing on scarcity, quality, time, and knowing what you don’t know.


Plans are not rigid structures but flexible tools that allow you to adapt and adjust as needed. A written plan can be inspected and altered as frequently as necessary to ensure your goals are met. This flexibility should reassure you that your goals are achievable and tangible.


If you want to make sure your plans are rock solid, text or call me for a free chat. (516)-359-4874

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